True engagement is about sharing content and building community – two things that just come naturally with social media. The fact social media platforms have become an advertising and promotion juggernaut in their own right, means the opportunity for impact is more diverse and sophisticated than ever.
Look, we all know that having a tool and knowing how to use it well are two entirely different things. Even with 2.77 billion people on social media worldwide, finding your audience – and keeping its attention – is easier said than done. From crafting effective strategy to creating compelling content, ZG social media services can help you tap into this huge pool of customers to maximize your impact without maxing out your budget.
Like, Share and Smash That Subscribe Button on These Offerings:
- Channel Development for Instagram, LinkedIn, Facebook, Twitter, Snapchat and YouTube
- Paid and Organic Strategy
- B2B and B2C Strategy Development
- Paid Campaign Development, Including Targeting, Scheduling, Management and Content
- Content Development, Including Blogs, 360-Photo, Cinemographs, Infographics, Video, and Lenses
- Community Management and Growth
- Social Listening
- Influencer Marketing
- Live Event Management
- Analytics and Reporting
Our Digital Impact
For music-lovers and Milwaukee residents alike, Summerfest is kiiiiind of a big deal. In advance of the event, we launched a 21-day Countdown to Summerfest social campaign to build hype and drive attendance.
Thrive With the Y
We took YMCA of Metropolitan Milwaukee’s 160th anniversary celebration social with shareable graphics, testimonial videos and content that highlight the impact the organization has on our community.
We worked with the Bellin Health Titletown team to shape its social strategy around engaging, informative, and relevant content that connects and inspires athletes and non-athletes alike.
Get More ROI for Your PPI
More than posts and likes, there’s a difference between using social media for yourself and using social media as a marketing tool. When you peek behind the curtain, you’ll see just how much strategy, organization, and creativity is required to do social and do social well. Whether you want to extend your reach with paid campaigns or build and manage a digital community, ZG gives you access to the resources, tools and expertise to round out your digital strategy with the customizability and versatility of social media. Just check out our stat line:
Content Pieces Produced
Digital Video Executions
Social Media Campaigns Managed
Years of Experience
Source: ZG Internal Statistics as of October 25, 2018
“We found the process of launching all of our social media platforms to be seamless, insightful and well organized. Not only is ZG precise in their deliverables, the monthly metrics they provide have been very useful in the changes we have made for best use of our resources. More than anything, the social media team has been enjoyable to work with and we plan to continue our relationship with them.”
– Michelle Erdmann, Bellin Health