CLIENT: Peta Murgatroyd

Building a Destination With All Things Fam & Glam

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Although Peta Murgatroyd had already conquered the stages of Broadway and ABC’s Dancing With the Stars, she couldn’t wait to tackle her latest challenge: motherhood.

ZG collaborated with Peta and her team to develop a website, content strategy and social media channels dedicated to finding the balance between taking care of oneself and taking care of a new family. The result? All Things Fam & Glam – featuring Peta’s signature optimism and down-to-earth nature to engage readers in conversations ranging from parenting to personal style and share what it’s like to raise a family in the spotlight.

Since its launch, All Things Fam & Glam continues to grow its online and social media influence. In addition, the effort has been featured in numerous media outlets, including Access Hollywood, People, Good Morning America and Parents.

See how ZG can help you build your brand with made-to-measure digital services.